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Do you have a social media policy for your workplace?

If you don’t, you better get cracking, because as this new survey from SilkRoad clearly shows, there’s a good chance that your employees are using social media on the job. In fact, in some cases they are doing so despite the organization’s best efforts to block them from doing so.

Titled Social Media and Workplace 2012 Report, the top-line finding that jumped out at me was this: 75 percent of workers access social media on the job from their personal mobile devices at least once a day (and 60 percent access it multiple times a day), despite the fact that only 43 percent of them work in organizations where social media access is completely open.

Yes, that’s a pretty good indication that when workers are motivated, they’ll do what they want to do no matter how much the much the company tries to stop them.

Companies struggle with social media policies

Are you using social media to screen candidates for your latest job vacancy, or even before inviting them in for an interview?

The Facebook changes announced last week at the developers conference, and those in the weeks before, have major implications for the way employers use the site to brand themselves and build relationships with potential candidates and future hires.

Recruiters who now use Facebook exclusively or mostly to push out jobs will become even more marginalized by the increasing emphasis the social site is placing on engagement. Those who actively invest in courting their Facebook “fans,” offering content of value, and real conversations, will reap even greater rewards than they do now, earning their brand a place on user’s forthcoming Timelines, and the ability to broaden and measure their reach as visitors “Share” content with their own FB friends.

 

The ‘Teens, Social Media and Technology 2018’ report from Pew Research was just released, and YouTube is now the most popular social media channel amongst this demographic.
YouTube Is the Most Popular Among Teens.

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